... a problem or an issue that you think you can help solve.
Think about all the great products that you use on a daily basis, each one of them solves a problem. From the can opener to the mobile phone, ...
... and sell state-of-the-art product features. The best brands build and sell the human value that their state-of-the-art features add to someone’s life. As such, a company (and thus the brand)—from marketing ...
... creates a sense of wellbeing, which will make your working week more productive.
Drop time or energy draining activities
People often get sucked into habits that are a waste of time and energy. ...
... many firms have lost sight of the importance of creating connections with potential customers face-to-face. Speaking to consumers in person to make sure that they are aware of your products or services ...
It can be pretty tough to get to the bottom of a problem that a business may present as part of your consulting work. And often the biggest issue you may have to face is your own productivity and focus. ...
... departments. The key is to not over prioritize any area. All areas need to be to a sufficient and productive standard to allow for success.
3. Founder Dependence
If you are rendered out of action, ...
...
Mistakes Entrepreneurs Make That Can Kill Their Startup
Unfortunately, new entrepreneurs worry about startup capital, sales, marketing, product strategy and a host of other details as they start ...
Choosing an effective pricing strategy
Price is the one element of the marketing mix that produces revenue. Some of its characteristics are:
It changes quickly, unlike product ...
... assess your analytic and management skills. This tool is one of the most effective products in the market to make use when it comes to making the right decisions about your business.
...
... People want to see innovative products that change the way we look at things. Put a fresh spin on something that has already been done.
4Be ready to grow - Different markets have different peak seasons ...
...
1. Patent, Copyright, Trademark, Trade Secret
These are a company’s intangible assets, for short, which can be protected.
Patents essentially prevent other people from making your product. But at ...
... It is free too for light use.
If you’re involved in marketing your client and his or her services or products, consider using Eventbrite for creating an event and publicising it. It is high quality, ...
... conditions, demand for the product and more.
If you have a business idea in mind and do not know how to analyze your competition, the most affordable and convenient way to get the right information ...
... of substitute products
2. Threat of new entrants
3. Intense rivalry among existing players
4. Bargaining power of suppliers
4. Bargaining power of buyers
...
The quality of your product and the right marketing strategy dictates the future of your business. There is no denying, unless you do not figure out a good marketing strategy for your product, you are ...
...
What does that mean for a startup? Especially in accelerators there’s no time or money to waste, so the tendency is to jump from product development straight into marketing execution.
Pick a color ...
... is no substitute for knowing your customers first hand, and iterating on a minimum viable product to find the most marketable solution. Writing it down promotes both understanding and commitment.
Overall, ...
... to produce in China? Are you going to develop a product overseas but issue a license for its distribution in China? Are you going to develop the technology in China?
Chinese investors are a conservative ...
... your product or service and industry is difficult. Doing high quality audience research is incredibly important if a company is to make the best of it’s marketing efforts. But many companies do not have ...
... choices somewhere along the line.
You don’t know where to start:
Once you have a business idea, product or service ini mind, knowing what to do next is the tricky part. There are many agencies out ...
... Always manage expectations, and always under-promise and over-deliver. As a bleeding-edge startup, you can be assured of product quality problems, missing business processes, and customer support issues. ...
Taking a few breaks during the work day has many advantages. Here is an infographic on Break Room Hacks For Workplace Productivity:
As read on Quill. ...
... to their customers. As a start-up you should have a clear profile of your ideal customer. This means you have to know what type of person will buy your product or service, including their background and ...
... ready to buy your product or service before you officially open your doors means you have an immediate stream of revenue that you can hold against any borrowing you have undertaken to start up with.
Networking ...
Once upon a time there was a brilliant startup founder who hit upon a great idea, built a product, immediately hit exponential growth and went on to become a billionaire icon.
Who was the lucky ...
... business that can stand the test of time. Do you have the right funding? Are you pricing your products and services appropriately? Do you have a marketing plan? These are all questions that should be taken ...
... to buy your product or service at a price that will yield profits.
Assess your idea in marketing terms.
You can examine the promotion and selling strategy of your product or service, ...
... tools from iGoStartup – judging the entrepreneur in you!
The online business tools from iGoStartup is the best product you can use to judge your abilities to identify entrepreneurial opportunities. Using ...
... have made a business plan to convince an investor, the biggest question that the investor would have is how many products/hours of services do you have to sell in order to cover your cost and start making ...
... sell consumer products, it takes more than six months until the full trade starts. If you are setting up an Internet business, you need an initial start up phase to set up a website, design it, drive traffic ...
... Till the point a product starts making profit, a business has to bear all the expenses and may even go on loss to convince their target audience.
Break-Even Analysis is a mathematical computation that ...
... kill your business.
How can iGoStartup Help?
iGoStartup has a specially designed startup tool that can help you with business tips based on the product/service you have. The tool has been programmed ...
... plan. You may not see the correlation between a piece of paper plagued with assumptions and forecasts and the actual commercial success of a product or service based on your innovative and brilliant ideas. ...
... marketing forever. In today’s world, segmentation is a very important aspect of marketing a product. In fact, segmentation is regarded as one of the most important business promotion strategies out there. ...
Developing a promotion strategy
Modern marketing calls for more than developing a good product, pricing it attractively, and making it accessible. Given the fragmenting of mass ...
... know the basics of what products/services you are going to offer but what about the long term vision? How will the supply meet demand? What will you do in the quieter times and how will you handle the ...
... and allows a business to arrange its products into types. It is an incredibly useful tool to have, because it can immediately tell a business which products to ditch and which to market heavily. It can ...
... Tricks
Let words do the talking - when you choose a name for your business make sure that it is related with your product or services. Do not go for a name that sounds fancy, but speaks totally about ...
... your business is a retail store that sells products and services to customers on a daily basis, your location can literally boost your business.
“It's time to put business location at the top of your ...
... in keeping a mature company young and competitive, as well as keeping experienced employees more productive.
She outlines four distinct ways that business people doing something for the first time, ...
... convince a potential client of your ability to promote their product successfully and therefore win their business. There are certain elements of your pitch – setting the stage, formatting well – that, ...
... insights into people’s pains and gains: what they need and what they would enjoy; and thereafter assume the precise features of your product they would spend their money on.
This is the truly research ...
... Advocates talk about you and become influencers to the many who are undecided. These dedicated fans and partners believe so much in your brand, your cause, and your product, that they do all the force ...
Many small time entrepreneurs believe that brainstorming, developing and launching a product is the toughest part of any business and marketing comes next. What they completely ignore or overlook is ...
... right distribution channel ensures that customers in different locations around the country, or around the world, can buy exact the same products and get the right service from your company.
“Evaluating ...
... by Warwick Business School have found that happy employees are on average 12% more productive. That’s a huge boost in productivity and one that would be hard to achieve in any other way.
Morale is ...
... is too generic, a product that everyone wants to buy. You are probably ignoring that you can customize the product to a niche market. For example, you can create luxury soap rather than budget soap or ...